What we did
Yiauto is a fast growing online and offline car dealership in China. Focusing on quality service and unbeatable prices, Yiauto needed to improve brand awareness and service value. PBB designed a new logo and visual identity for Yiauto, focusing on one key visual, one simple emotion and a clearly differentiated color scheme. PBB has executed this new logo and visual identity across a number of marketing campaigns and corporate identity projects including social media, outdoor campaigns, POS materials, employee badges and presentation templates.